Reasons you should use cruelty-free makeup
Reasons you should use cruelty-free makeup
When you were putting on your makeup this morning were you thinking how it was manufactured? No? The truth is that most of us don’t. We advise you to become a conscientious shopper and know what you are buying. Annually, more than 100 million animals are slaughtered in the name of science and physical perfection. The biggest industry responsible for that massacre is the beauty industry.
Animal testing, also known as in vivo testing is the method used by many of the “reliable” brands of cosmetics.
Even now, when bio industry becomes more and more popular and makeup products are made using mainly natural essences, many of us still choose cosmetics lacking the cruelty-free bunny logo.
Organisations such as PETA (People for the Ethical Treatment of Animals) care about distributing the correct information to the population and provide public lists with makeup tested on animals, and alternatives to such brands.
So, why does animal testing exist?
Animal testing for drugs and cosmetics exists because governments needed to establish whether or not a specific product or ingredient is safe for the public’s health. Since technology developed so much in the last years, animal testing is not needed anymore in the beauty industry.
What are the alternatives to animal testing?
Alternatives include, vitro tests on artificial tissues, microbiology tests, molecular modelling or even in silico methods. And guess what? Those alternatives have been found to be even more effective than animal testing.
In addition, as the beauty industry continues to evolve, new ingredients are constantly discovered and used in cosmetic products. There are over 7,000 safe ingredients that beauty companies can choose from for their formulas. These ingredients don’t need to be tested on animals, because they’ve already been proven safe.
It is safe to say that animal testing in the beauty industry of the 21st century is a cruel and outdated practice that’s not only unethical but also unnecessary.
Animal testing in the UK
UK’s interest in the animal testing field began quite early, with the Cruelty to Animals Act being introduced in 1876. In 1998, animal testing in the UK was completely banned thanks to the development of technology and the increased media attention towards this subject.
Starting 11 March 2009, animal testing for cosmetics was also banned in the EU. However, there are still tests for cosmetic ingredients which are made outside of the EU, these ingredients are then being imported for resale in EU products. Animal testing for cosmetics is banned in the UK while non-cosmetics animal testing is strictly regulated and monitored.
Furthermore, there are numerous attempts of fraud by labelling products with the inscription 'No Animal Testing' or 'No Animal Ingredient'. The cause is the lack of specific laws in appropriate labelling of product testing on animals and the effect consisted in misleading the consumer.
PETA keeps a record of companies producing cosmetics, asking for legal statements where it has to be specified that no ingredient formulations or finished products are tested on animals. Bare Face Mineral’s are extremely proud that our products are not tested on animals and all carry the recognised EU compliant, cruelty free and vegan certification. We are also proud to be included in the “PETA’s Beauty Without Bunnies Program”.
Check out the document here: http://www.mediapeta.com/peta/PDF/companiesdonttest.pdf
Are you going to tell us that you don’t want to give up the rich pigments, smooth application or the foundation that perfectly matches your skin tone? Well, you don’t have to sacrifice quality when using cruelty-free makeup. At least not with Bare Face Minerals.
Natural Products: Vegan Cruelty-Free Makeup
Once you begin looking into natural products you will find out there are two main types of animal conscious beautifiers: vegan and cruelty-free. We already covered the cruelty-free part (long story short this means no animal testing was used). Vegan defines something that doesn’t contain any animal-derived products.
Let me give you even more insight. Vegan products are much healthier for your skin. Keep in mind that skin is our largest organ. If an ingredient would harm your liver or spleen, imagine the effects it could have on your skin. Vegan products mostly have natural ingredients. Even more good news: unless you’re allergic to nuts or carrots, vegan cosmetics are hypoallergenic. And yes, Bare Face Minerals is also vegan.
Furthermore, many cruelty-free brands offer makeup free from potentially harmful chemicals. This means that the ingredients you’re putting on your body and absorbing into your skin are all-natural, and don’t contain a gazillion chemicals. Ah and keep in mind that makeup brushes made from synthetic hair are more hygienic than the ones made out of animal fur.
Can you make a difference by supporting cruelty-free makeup brands? Yes! Customers dictate the market.
How do you become cruelty-free?
Assess your beauty stash while checking PETA’s lists. If some makeup products you own are not on the cruelty-free list, don’t throw them away. It would be an unnecessary waste. A piece of advice is to take more conscious decisions on future purchases. Take the time to look at labels before making a purchase. And don’t be too hard on yourself. No one can be 100% vegan 100% of the time.
Use cruelty-free makeup to save an animal, save your skin and your conscience!
If you are interested in learning more about alternatives to animal testing:
EU’s history on the ban on animal testing:
Learn more about veganism and animal protection:
Sign the Global Pledge to Be Cruelty-Free: